March Madness 2022 is over, but our fight to pay our Black college athletes continues.
Black college basketball players are the backbone of the NCAA’s billion-dollar empire! This year, the NCAA will bring in close to $1 billion in March Madness revenue, while the predominantly Black basketball players who put in all the work to make the season happen—traveling and playing throughout the pandemic, risking COVID-19 exposure—can take home nothing!
The money these players are losing out on is devastating, with 86% of them living below the federal poverty line, and fewer than 2 of every 100 players can hope to make money in the future with a professional sports career.
Since 2018, Color Of Change has been at the forefront of several groundbreaking campaigns, chipping away at the NCAA’s stronghold over Black athletes. We’ve made major strides. But the work is not over until the exploitation ends.
Power the fight to #PayThePlayers and end the exploitation of Black college athletes.